Reduced Salt Packaged Food Market refers to food products that have a reduced salt content as compared to their traditional counterparts. These foods are becoming increasingly popular due to the growing awareness of the harmful effects of excessive salt consumption. Reduced salt packaged food products are typically processed using alternative ingredients that provide the same taste and texture as their traditional counterparts, but with less salt. The global reduced salt packaged food market is expected to grow in the coming years due to increasing health concerns and changing consumer preferences.
Market Overview: the global reduced salt packaged food market was valued at USD 14.9 billion in 2020 and is expected to grow at a CAGR of 4.1% from 2021 to 2028, reaching USD 19.6 billion by 2028. The market is driven by factors such as increasing health concerns and changing consumer preferences. The market is segmented by product type, distribution channel, and geography.
Product Type: The reduced salt packaged food market is segmented based on product type into snacks, bakery and confectionery, meat products, sauces, dressings, and condiments, and others. Among these, the bakery and confectionery segment is expected to grow at the highest CAGR during the forecast period. This is due to the increasing demand for low-salt bread and cakes. The snacks segment is also expected to grow at a significant rate due to the rising demand for low-salt chips and crackers.
Distribution Channel: Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, online channels, and others. The supermarkets/hypermarkets segment holds the largest share in the market due to the wide availability of reduced salt packaged food products in these stores. However, the online channels segment is expected to grow at a significant rate due to the increasing popularity of e-commerce platforms.
Conclusion: The global market is expected to grow at a significant rate during the forecast period due to the increasing health awareness and changing consumer preferences. The market is driven by factors such as increasing demand for low-salt food products, rising health concerns, and the wide availability of reduced salt packaged food products in supermarkets/hypermarkets and online channels. The key players operating in the market are focusing on product innovation and expansion strategies to gain a competitive edge in the market.
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Market Segmentations:
Global Reduced Salt Packaged Food: By Company
• Cargill
• ConAgra Foods
• General Mills
• Hormel Foods
• JBS
• Kellogg’s
• Maple Leaf Foods
• Nestle
• PepsiCo
• Smithfield Foods
• The Kraft Heinz Company
• Tyson Foods
Global Reduced Salt Packaged Food: By Type
• Meat
• Poultry
• Seafood
• Snacks
Global Reduced Salt Packaged Food: By Application
• Supermarket
• Specialty Store
• Convenience Store
• Others
Global Reduced Salt Packaged Food: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.
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Objectives of Reduced Salt Packaged Food Market:
- Improving public health: One of the main objectives of the market is to improve public health by reducing the incidence of hypertension and other related health conditions that are associated with high salt intake.
- Meeting regulatory requirements: Many governments around the world have set regulatory limits on the amount of salt that can be added to packaged foods. The market is designed to meet these regulatory requirements while still providing consumers with tasty and nutritious food options.
- Catering to consumer demand: As consumers become more health-conscious, there is a growing demand for healthier food options that are lower in salt. The market is designed to meet this demand and provide consumers with a wider range of healthy food choices.
- Providing business opportunities: The market represents a growing business opportunity for food manufacturers and retailers who are looking to diversify their product offerings and tap into the growing demand for healthier food options.
Overall, the objectives of the market are aligned with the broader goal of promoting public health and helping consumers make more informed choices about their diet and nutrition.
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